The future of marketing is community
Turn every connection into value. Build real partnerships that boost brand love, drive sales, and fuel organic growth.
What is a brand community?
A brand community is a group of people, such as customers, creatives, experts, or employees, with a shared identity or passion that a brand empowers them to express. Brand communities give members the opportunity to connect over a common purpose, while enabling brands to develop real relationships and gather insights that fuel long-term growth.
Your brand community is waiting. Activate them.
Turn enthusiasts into affiliates to drive direct sales
Turn your most passionate supporters into true brand partners. Reward affiliates for the purchases they inspire and increase revenue at the same time.
Tap into your community’s creativity to source content
Tell a story that can’t be replicated in a studio. Leverage community members to create authentic content without breaking the bank.
Host joint events to meet customers where they are
Tap your community to organize events on and offline. Personalized experiences boost brand affinity and bring new business.
Repurpose content to fire up your marketing channels
Repurpose authentic content for higher social engagement. Content generated by your community lifts brand awareness, increases thought leadership, and captures mindshare.
Invite customers to become product reviewers
Generate reviews from your best marketers — your customers. Reviews build trust with people in your target audience and influence additional purchases.
Transform product feedback into new ideas
Gather innovation from the people who matter the most. Customer feedback provides invaluable insights to create products people love.
Video Case Study
WeTV
Learn how WeTV leverages influencers, fan, celebrities, production teams and employees to build community amongst its diverse audience.
