The Ultimate Guide to Repurposing Influencer Content
Why influencer content outperforms studioshot creative
Long gone are the days when brands can rely on a “one-size-fits-all” approach to creative in advertising. Today’s consumers crave interaction and authenticity, and they’re turned off by content that is overly commercialized or lackluster. Recent Epsilon research found that 80 percent of consumers are more likely to do business with a company if it offers a personalized experience.